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About The Company |
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RUSHWORKS was founded in
2000 by Rush Beesley, a technology pioneer since the early 1970s. Having been a creator of
- and participant in - a broad range of technology
solutions, his 'mongrel pedigree' is uniquely suited for the company's branding as a provider of
integrated media solutions.
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Philosophy & Mission
The rapid and dynamic
convergence of media technologies --
specifically Television, Computers and
Networking --
has created an exciting but often confusing
workplace environment. For many, the
challenge of making appropriate operational
decisions on hardware/software acquisitions is
both frustrating and unnecessarily
time-consuming.
Our PHILOSOPHY:
We
believe that the
key to eliminating this barrier-to-entry into
New Technology is to integrate our
"powerfully simple" software with components that are widely available "off-the-shelf" from a
select group of vendors whose products meet our low-cost,
high-performance criteria. For the
end-user, the result is a non-proprietary but highly integrated system solution that provides
the maximum level of operational satisfaction
... and the best opportunity for return on investment.
Our MISSION:
to
provide INTEGRATED MEDIA SOLUTIONS that increase
PRODUCTIVITY, PROFITABILITY, and RETURN-ON-INVESTMENT.
As technology evolves, we will embrace and adopt
appropriate new directions, and continue to
offer the best possible price/performance value solutions ... with Customer Support
that is second to none in the industry.
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Target Markets RUSHWORKS has designed an operations template that provides integrated media solutions
for the following business categories:
• Broadcast
Television (HD, SD and Low Power)
• Cable
Television (Master Control, Spot Insertion,
Video-On-Demand)
• Public, Educational
and Government (PEG) TV channels
• School
Districts, Colleges and Universities, Churches
• Digital
Signage & Digital Cinema
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News: Script Creation and Automation
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Sports: multi-channel digital slow motion and
archiving; video/graphics scoreboard
display
We integrate networked digital content
creation with file management and playout, creating solutions for a broad range of applications within these
vertical market segments.
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Founder History
| Writer/Producer |
Tracy-Locke Advertising (Dallas office) Radio and TV Production |
| Founder and President |
Sundance Productions, Inc. (audio and video production & post-production) |
| Founder and President |
Little Dog Music, Inc. & Chubby Kitty Music, Inc. (music publishing companies) |
| Founder and President |
The Acme Cartoon Company, Inc. (digital raster graphics animation) |
| Founder and President |
Sundance Technology Group (software/hardware technology development) |
| Developer |
The "EmulsiFilter" (computer process for making video "look" like film) |
| Designer and Developer |
"The Sundance System" (Macintosh-based video logging and editing) |
| Designer and Developer |
"FAST BREAK" (first nonlinear digital commercial insertion system in the USA) |
| Founder and President |
Sundance Digital, Inc. (commercial insertion and automation) |
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